Stock Markets Exposed

what demographic characteristics would you think are likely to describe heavy users of the following?

cont. a. online investment advice & stock trading b. ready-to-eat cereal c. video cassette recorders d. laptop computers

Public Comments

1. a. uppermiddle income family or single male, with basic college education or above, in there early thirties b. two income family with children-highschool or basic college education, single males, high-college education middle income or lower. c. got me on that one d. crosses all demographic
2. a) 30 to 40 year olds, male b) youth: 4 to 16 year olds c) 60 years old plus, male d) 16 to 60 year olds, male and female